220mm RUKU 'KOHERU' DIVER

RUKU 'SLIMY MACKEREL' – The Hunter

The RUKU is the search bait in the OOSH system — built to find fish, read water, and force decisions from predators that aren’t actively feeding.

Designed to imitate natural forage with unsettling accuracy, the RUKU doesn’t rely on speed or aggression alone. Instead, it excels when fish are cautious, curious, or simply cruising and sizing things up.

Anyone can catch fish when they’re fired up.
The RUKU is for when they’re not.

When realism removes doubt, instinct takes over.

How it fishes

The RUKU is engineered to troll confidently at medium speeds around 5 knots, making it deadly versatile across a wide range of conditions and species. Rather than being a one-dimensional “speed lure”, it’s designed to hunt — covering ground, holding depth, and presenting a believable meal to predators that should have kept swimming… but didn’t.

With a diving depth of up-to 2.5 metres and beyond (dependent on conditions, tackle, and line), the RUKU works beautifully over reef edges, bait schools, pressure points, and open water.

This is the lure you deploy first — to locate fish, trigger reactions, and turn lookers into biters.

Target species

The RUKU is a true multi-species predator hunter, ideal for targeting:

• Kingfish
• Snapper
• Tuna
• Mackerel
• Mulloway

…and a wide range of aggressive pelagic and reef species throughout New Zealand and Australia.

Built without compromise

• Available colourways: Koheru, Slimy Mackerel
• UV coated for added visibility and realism at depth
• Hooks: 2 × Mustad 10121NP-DT 7/0
• Overall length: 220 mm
• Lure body length: 160 mm

Note: Product imagery is for illustrative purposes only. Final lure colours and details may vary slightly.